Your point assumes that a PT buyer will only buy a PT. Not true!
When a potential car buyer looks for transportation, VALUE is the thing that begins the process. I need these things in a car... the prices of automobiles that satisfy these needs are...
As long as your clientel is market ignorant, you can sell the same car for different prices, but some people actually research their purchases. If they smell a rat, they shop elsewhere. When you depend on slick sales people that trap buyers, you will eventually fail. Marketing shenanegans lose customers when they are uncovered.
I feel that the PT could be a great value, but the production of same is sometimes a little distant from reality, and on another planet when customer satisfaction is concerned.
MEX has said it in many posts, his heart is in the right place, he wants his customers to get a fair deal. It's the guys at the top that can screw up the deal.
If you don't believe me, check out new car sales.....that's when the truth strikes home.
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