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[:I]Why in the world can't DCX offer a package as a PRE-ORDER ONLY with all the goodies, springs, sway bars, Konis, 235 X 18" wheel & tire package, Stage II engine, LSD, comp axils, lightened, guage pods(full guages), etc.????
Remember the old no warranty 426 Hemis sold off the showroom floor? WHY AREN'T THEY MARKETING A PACKAGE IN STEAD OF RANDOM BITS AND PIECES? I forgot... add an aftermarket specialty warranty package that includes thrashing! Why not set the auto world on it's ear? |
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HOW ABOUT A SPECIAL DESIGNATION: PT THRASHER PACKAGE! (NOT FOR THE FAINT OF HEART)
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Why this would be a sound financial decision for the bean counters at DCX:
DCX has a LARGE ammount of leased PT Cruisers coming back at the end of their term. Valuation on these cars should be as high as possible for DCX benefit. By adding a high tier, special order only model, they bump the PT average cost to a new level(even though your new PT won't cost more). NOW your add on of a stage I has resale value! Any used PT that has those specific add ons would posibly be capable of upgrading their value. This only can occur when DCX uses the upgrades on a factory model, even if they only make a few. We would all win! Not to mention the press value on a now tired subject - PT being old hat now. |
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They will never do this for one simple reason...This is not the car that they are trying to aim at that sort of demographic. It might happen with the SRT-4, but then they're gonna have the problem of people not wanting to pay that much for a "neon". Don't get me wrong, i wish they did... but that would also defeat the purpose of personalizing your car with mods.
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My Cruiser is slow. I love the law. |
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Dealers have done it: Mr. Norm's Grand Spaulding Dodge in Chicago from the mid-60's thru the early 70's. Advertised on WLS-AM and heard thruout the mid-west. Maybe someone will step-up???
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RossCoe,
I thought I was the only one who is that old on this forum. I have not heard those call letters in a long time a friend of mine bought a Mr. Norm Hemi. In 1968.
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culprat@sbcglobal.net |
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[8)]
Mr. Norm was also the first to put the 440 into the "A" body Dodge Dart, in 1967. Chrysler did it themselves in '69, with a warranty! A lot has happened since those "good ole days" of the car business. Offering a car without or with reduced warranty is cause for alarm according to all the consumer watchdogs. I doubt you'll see anything like that from U.S Automakers anytime soon. I see the merit in it, but I don't think DC will. Joe
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USA- Love it or Leave it! |
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